Bachelor of Science in Business Marketing

The Bachelor of Science Degree in Business Marketing is a self-paced learning program that may be completed off-campus. Study programs are not structured in semesters, quarters or terms, allowing students to begin their degree programs at any time during the year.

The Bachelor of Science Degree in Business Marketing requires students to satisfy the following course requirements: 14 Major Courses, 14 General Education Courses, and 14 General Elective Courses, for a total of 126 semester units of credit.

Bachelor of Science in Business Marketing Core Courses

Courses required are listed below.  Course descriptions for the Bachelor of Science in Business Marketing may be found by following this link: Course Descriptions

  • BAM 105 Introduction to Business
  • BAM 118 Computing Concepts 
  • BAM 223 Principles of Economics
  • BAM 312 Business Communications
  • BAM 315 Principles of Management
  • BAM 317 Business Law
  • BAM 401 International Business
  • BAM 402 Public Relations
  • MKT 102 Introduction to Marketing
  • MKT 121 Customer Service
  • MKT 230 Consumer Behavior
  • MKT 310 Advertising and Promotions
  • MKT 330 Entertainment Marketing and Communications
  • MKT 333 Marketing Management 

Bachelor of Science in Business Marketing General Education Courses

Courses required are listed below.  Course descriptions for the Bachelor of Science in Business Marketing General Education Courses may be found by following this link: Course Descriptions

  • GED 102 The Human Body
  • GED 108 Environmental Science
  • GED 120 Introduction to the Humanities
  • GED 130 Introduction to Civilization
  • GED 132 United States Government
  • GED 150 Mathematics
  • GED 155 English
  • GED 210 Introduction to Cultural Anthropology
  • GED 212 Introduction to Philosophy
  • GED 215 Psychology of Adjustment
  • GED 216 Introduction to Sociology
  • GED 232 Early U.S. History 
  • GED 250 World Religions
  • GED 260 Criminology

Bachlor of Science in Business Marketing General Elective Courses

Courses may be selected from the list of courses below.  Course descriptions for the Bachelor of Science in Business Marketing General Elective Courses may be found by following this link: Course Descriptions

  • BAM 411 Human Resourse Management 
  • BAM 421 Operations Managment
  • BCJ 210 Juvenile Justice
  • BCJ 240 Procedures in the Justice System 
  • BCJ 360 Criminal Justice
  • GEL 205 Marketing Hospitality 
  • GEL 477 Business Ethics 
  • HCA 200 The United States Health Care System 
  • HCA 305 Introduction to Community Health
  • HCA 320 Essentials of Managed Health Care
  • HCA 340 Cultural Diversity in Health & Illness
  • PSY 102 Introduction to Psychology
  • PSY 116 Psychology of Gender
  • PSY 150 Health Psychology
  • PSY 180 Intro to Organizational Psychology
  • PSY 220 Development Psychology
  • PSY 228 Social Psychology
  • PSY 380 Personality Theories
  • PSY 408 Abnormal Psychology
  • PSY 418 Counseling Psychology
  • PSY 430 Educational Psychology


Additional Information